Customer Service – Your #1 Marketing Tool

Oct 09, 2018

Now I may have addressed this topic before – I may even have an entry under the same name; nevertheless, here I go again. Why, you ask? Because I am currently on hold to speak with a customer ...

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An Inexpensive, Yet Invaluable, Marketing Tool

May 29, 2018

I firmly believe that customer testimonials are one of the most powerful marketing tools available to any business. Nothing says “success” like a customer willing to put into words how m...

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Deliver What You Promise - Or Else

May 08, 2018

We’ve all heard the phrase "under-promise and over-deliver." I am a personal fan of that saying. I heartily believe that you should deliver at least to the level you promised. When possib...

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