Vacations as a Marketing Tool
Jul 30, 2019
So you’re a micro – to mid-size business owner and you just don’t/can’t find the time to be away from the office long enough for a vacation? I’m in the same boat, but I k...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Oct 22, 2018
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...
Continue ReadingViral Marketing at Work
Jun 05, 2018
You’ve probably heard the phrase “viral marketing.” If you’re unsure what it means, it is word of mouth taken to the nth degree by having people spread the word quickly and e...
Continue Reading16 Ways Color Affects Your Branding and Marketing
May 21, 2018
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...
Continue ReadingA Lesson In Branding
Feb 14, 2018
A couple of weeks ago, I wrote a bit about who appealing to as many senses as possible reinforces your brand. Here's a great example of one company that does it amazingly well: Anyone who has ...
Continue Reading4 Steps to #Winning Social Media
Feb 13, 2018
Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...
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