People Are Always Watching!

Apr 5, 2022

So, I'm on the freeway when I see a van with signage for a plumbing company I know. Traffic is moving a bit slowly, so I'm able to peek in the window to see if the driver is one of the employees ...

Image-Changing Mugs: A Great Way to Promote A Change in Your Business

Nov 5, 2019

Does your business have a change coming up that you'd like to publicize? A custom branded product that has a changing image component to them are the perfect item to get people excited about the ...

Is Any Publicity Good?

Jan 2, 2019

There are those who are of the belief that any publicity is good publicity – even if it's bad. I don't believe that a bad story about you can be "good" publicity, but there may be a way to ...

Business Events are about the Marketing, Not the Social

Dec 18, 2018

A great marketing tool for businesses and organizations is holding an event. It can be an open house, a launch party for a new product or service, a grand opening for a new location, an anniversa...

Using Videos for Marketing

Nov 21, 2017

Using video can be a powerful tool in your marketing arsenal. Since I understand this, but concede that this is not my area of expertise, I defer to my friend and client, Shawn Dennison, owner of...

Getting Your Name out There

Oct 25, 2017

Getting your name out there can be tricky, especially for the smaller business which may have the challenge of a big-name competitor whose name everyone recognizes. One way to combat this is to ...